Projects / Store

Revue By Optic 2000

The REVUE installation at the Beaugrenelle centre celebrates both aesthetics and a commitment to sustainability. From the entrance, visitors step into a bold atmosphere in the brand's colours. At the centre of the space, expert advisers help each customer find the perfect frame. Much more than a point of sale, this installation marks a move towards more conscious retail, where the customer experience is built around strong, responsible values. The furniture is second-hand (selected on Selency), then reworked and lacquered in the concept's signature colours, a committed and elegant approach that perfectly reflects the spirit of REVUE.